News | Entertainment
20 Jun 2013 16:25
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      Home > News > Entertainment

    Jessica Alba has been triumphant in a legal battle against a weight-loss brand

    The Belly Bandit company, which used her name to sell products without her permission, have settled a lawsuit she filed in October last year.


    The business used Jessica's name and image to promote its post-pregnancy slimming products on their website.

    Jessica claimed she never gave Belly Bandit permission to pose as if she had given them recommendations for shedding fat.

    The statement online read: "Jessica Alba's #2 secret for a fast post pregnancy slim down!"

    Sources told website TMZ.com that the company handed over an acceptable amount of cash and agreed to stop using Jessica as a marketing tool and the case has been dismissed.

    In the lawsuit, Jessica said that the business has "prominently featured and posted a photograph of Alba, and listed her name under the 'Celebrity Testimonials' section of their Website."

    Jessica was suing for more than a million dollars in damages. She also wanted a percentage of the money that Belly Bandit made as a result of using her name in their campaign.

    © 2013 Bang Showbiz, NZCity


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     Today's News

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    Entertainment:
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    Rugby:
    Injury setback for All Blacks Sevens 15:27

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    Britney Spears' sons are embarrassed by her. 15:23

    Business:
    Changes for Solid Energy's briquette plant 14:57

    Entertainment:
    Sharon and Ozzy Osbourne are living together again. 14:53

    Entertainment:
    Channing Tatum will produce new sitcom 'Nicky'. 14:23

    Politics:
    Mana pushes renewed Maori home loan scheme 14:07

    Entertainment:
    Katy Perry dyed her hair black after an attempt to look like Madonna went wrong. 13:53


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