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19 Nov 2019 21:45
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  •   Home > News > Politics

    An advertising expert has expressed anger over what she says is an deliberate attempt to mislead the public

    An advertising expert has expressed anger over what she says is an deliberate attempt to mislead the public


    It comes after the Advertising Standards Authority ordered Unilever to remove an ad outside a Whangarei dairy, stating "ice cream makes you happy".

    It ruled the ad could undermine the health of consumers.

    AUT senior marketing lecturer Crystal Yap says it's unacceptable.

    She says they're trying to create deceptive belief, because there's no scientific evidence that associates ice cream with happiness.

    Global ice cream chain Ben and Jerry's is also facing a lawsuit over a claim its products come from 'happy cows.'

    © 2019 Newstalk ZB, NZCity


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     18 Nov: Calls for companies to increase gender parity in boardrooms
     17 Nov: Mixed reviews on the new digital curriculum being implemented next year
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     Today's News

    Entertainment:
    Cheryl Tweedy says her son Bear is "the reason I get up in the morning" 21:22

    Politics:
    Gone are the days of paying hundreds of dollars to remove a wheel clamp 21:17

    Entertainment:
    Charlize Theron is not willing to "compromise" anything in her life for a man 20:52

    Entertainment:
    Big Machine Label Group's headquarters was forced to shut early on Friday (15.11.19) due to threats to staff 20:22

    General:
    Kiwi skier Piera Hudson is eyeing podium finishes in her opening two slalom races of the season in Colorado this week 19:57

    Entertainment:
    will.i.am was met by police at the airport after accusing a member of cabin crew of racism during a flight in Australia 19:52

    Entertainment:
    Peter Andre and his wife Emily have regular date nights 19:22

    Health & Safety:
    Samoa's Measles crisis is deepening 18:57

    Entertainment:
    Mark Feehily says the most fun he has ever had partying with a celebrity was when he shared Chinese food and corked wine with Mariah Carey and his Westlife bandmates 18:52

    Business:
    Matt Walsh has no regrets about the direction he's taking the Breakers in 18:37


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