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6 Dec 2019 19:27
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  •   Home > News > Politics

    An advertising expert has expressed anger over what she says is an deliberate attempt to mislead the public

    An advertising expert has expressed anger over what she says is an deliberate attempt to mislead the public


    It comes after the Advertising Standards Authority ordered Unilever to remove an ad outside a Whangarei dairy, stating "ice cream makes you happy".

    It ruled the ad could undermine the health of consumers.

    AUT senior marketing lecturer Crystal Yap says it's unacceptable.

    She says they're trying to create deceptive belief, because there's no scientific evidence that associates ice cream with happiness.

    Global ice cream chain Ben and Jerry's is also facing a lawsuit over a claim its products come from 'happy cows.'

    © 2019 Newstalk ZB, NZCity


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     06 Dec: New bank restrictions could push the thorn of business confidence deeper into the Government's side
     06 Dec: A think-tank says New Zealanders should be able to have their say on a move which will raise the cost of lending
     05 Dec: Samoan families put red flags outside as vaccination teams go door-to-door after measles deaths
     05 Dec: A local government expert says council elections shouldn't hang on a coin toss
     05 Dec: It seems we're getting more organised when it comes to Christmas shopping
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     Today's News

    Entertainment:
    Justin Hartley's estranged wife has listed their separation date as almost five months later than the actor had claimed 19:17

    Business:
    West Coast Civil Defence Emergency Management Group and Westland District Council are closely monitoringtroads and rivers with heavy rain continuing to batter the region 18:57

    Entertainment:
    Khloé Kardashian insists fans don't "know it all" about her life from her reality shows 18:47

    Rugby:
    The Black Ferns and All Blacks sevens are back in action at the Dubai World Series event when day two begins tonight 18:37

    International:
    YouTube Rewind 2019 brings back PewDiePie, addresses last year's mass dislikes 18:37

    Entertainment:
    Sharon Osbourne has blasted 'America's Got Talent' as "a boys' club" 18:17

    Law and Order:
    A corrupt former cop has been revealed as a mole for organised criminals in the New Zealand Police 18:07

    Environment:
    Polar bears move into Russian village in their dozens, forcing town into lockdown 17:57

    Entertainment:
    Gemma Arterton has grown to be comfortable with telling her employers just how she feels "there and then" 17:47

    Law and Order:
    An investigation's cleared DOC of blame - for the death of eight cows after a 1080 drop 17:47


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