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22 Oct 2025 12:45
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      Home > News > Politics

    Queenstown has its sights set on a world beyond Covid-19

    Queenstown has its sights set on a world beyond Covid-19


    Marketing body Destination Queenstown has launched its Home of Adventure brand - a campaign which aims to encourage domestic visits in spring and summer.

    The 10-week campaign is one of the largest for Queenstown in the domestic market, and will roll out on a range of platforms from TV to billboards.

    However Destination Queenstown chief executive Ann Lockhart says the brand will be rolled out to international markets, meaning her team is optimistic for a post Covid world.

    © 2025 Newstalk ZB, NZCity

     Other Politics News
     22 Oct: A financial commentator's urging the Government to stay the course on climate reporting rules - and not change them
     22 Oct: The stand-off between Silver Ferns coach Dame Noeline Taurua and Netball New Zealand has brought the government and opposition off the bench, calling for the impasse to end
     22 Oct: A criminal defence lawyer says trials are being pushed out two years - as the Government celebrates cutting down on court wait times
     21 Oct: The Labour Party is calling for a probe into the Public Service Commission's ads about Thursday's mega-strike action
     21 Oct: Cross-party support for law to ensure young people's safety
     21 Oct: Waimakariri's MP has contacted Police, after a rock was thrown through his car's rear window
     21 Oct: NZ’s government wants tourism to drive economic growth – but how will it deal with aviation emissions?
     Top Stories

    RUGBY RUGBY
    The stand-off between Silver Ferns coach Dame Noeline Taurua and Netball New Zealand has brought the government and opposition off the bench, calling for the impasse to end More...

    BUSINESS BUSINESS
    A financial commentator's urging the Government to stay the course on climate reporting rules - and not change them More...


     Today's News

    		 Entertainment:
    Jennifer Flavin believes that a lack of "structure" is leading celebrity children to identify as trans 12:30

     Law and Order:
    A Queenstown street has been cordoned off, as police investigate a sudden death on Kent Street, not thought at this stage to be suspicious 12:27

     Business:
    A financial commentator's urging the Government to stay the course on climate reporting rules - and not change them 12:07

     Entertainment:
    Tim Curry is "not scared" of death and believes he will "welcome it" 12:00

     International:
    Anthony Albanese defends Kevin Rudd after criticism from Donald Trump 11:57

     Law and Order:
    A Christchurch man's been charged, after police recovered firearms, knives, batons and hatchets from an allegedly stolen vehicle 11:57

     Entertainment:
    Sir David Beckham credits Guy Ritchie with inspiring his love of the countryside because he is the "ultimate country gentleman" 11:30

     Netball:
    Defender Parris Mason has replaced shooter Amelia Walmsley in the Silver Ferns for the second netball test against Australia in Sydney tonight 11:27

     National:
    Louvre heist: the turbulent history of the stolen royal jewels 11:17

     Law and Order:
    Police are investigating an unexplained death on Whangarei's Bank Street, of a person found before 6am 11:07

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