News | Entertainment
16 Nov 2025 0:39
NZCity News
NZCity CalculatorReturn to NZCity

  • Start Page
  • Personalise
  • Sport
  • Weather
  • Finance
  • Shopping
  • Jobs
  • Horoscopes
  • Lotto Results
  • Photo Gallery
  • Site Gallery
  • TVNow
  • Dating
  • SearchNZ
  • NZSearch
  • Crime.co.nz
  • RugbyLeague
  • Make Home
  • About NZCity
  • Contact NZCity
  • Your Privacy
  • Advertising
  • Login
  • Join for Free

  •   Home > News > Entertainment

    Perrie Edwards is planning her reinvention as a lifestyle guru

    The Little Mix singer - who welcomed her and boyfriend Alex Oxlade-Chamberlain's son Axel into the world in August - has spent over two years secretly working on luxury brand Disora, and has filed a trademark application to cover jewellery, clothing and cosmetics, and her new venture is expected to launch very soon


    A source told The Sun newspaper's Bizarre column: “Music is Perrie’s first love and by no means has she ruled out doing solo songs in the future. But she is keen to do other things too and knows there is a huge market for women in their twenties and thirties who want a little bit of luxury in their lives.

    “Perrie came up with the idea a few years ago and spent a lot of time working on it during her down time from Little Mix in lockdown. She is launching it in the coming days.

    "It will be the first big project she has undertaken since having her son Axel in August.”

    News of Perrie's new business comes days after it was revealed she and bandmates Leigh-Anne Pinnock - who announced in August she had given birth to twins, her first babies with fiance Andre Gray - and Jade Thirlwall are planning to launch solo ventures after their upcoming tour ends.

    A source said: "They've been pretty open with each other about it. There are a lot of meetings happening at the moment.

    "Some of them have already done management deals. Leigh-Anne has signed up with Dua Lipa's manager, Jade is cutting her teeth as a songwriter and presenter, while Perrie is working on other things too."

    The group - who will be on tour next spring - "still get on great" despite the plans.

    The source added: "They all know there will have to be a career beyond Little Mix, so they've put things in place.

    "The plan is to see out commitments, then turn to solo projects almost immediately. The intension is to keep the band going too."

    The report comes after Little Mix - whose seventh album 'Between Us' will drop next month - became a three-piece following Jesy Nelson's exit in December 2020.

    © 2025 Bang Showbiz, NZCity

     Other Entertainment News
     15 Nov: Tim Westwood has been granted conditional bail
     15 Nov: Vanessa White is pregnant and engaged
     15 Nov: Dwayne 'The Rock' Johnson battled depression after the breakdown of his first marriage
     15 Nov: Jon Bon Jovi was "never" at "war" with former Bon Jovi guitarist Richie Sambora
     15 Nov: Jimmy Kimmel's wife has "lost" relationships with her family because of their support for Donald Trump
     15 Nov: Jonathan Bailey isn't looking to have children just yet
     15 Nov: Benedict Cumberbatch's emotions have become "paper thin" since he became a father
     Top Stories

    RUGBY RUGBY
    The All Blacks will have to beat the English fans and a hostile atmosphere, as well as the English tomorrow morning at Twickenham More...


    BUSINESS BUSINESS
    Food price inflation's heading back up again with supply costs increasing at an accelerated pace More...



     Today's News

    Rugby:
    The All Blacks will have to beat the English fans and a hostile atmosphere, as well as the English tomorrow morning at Twickenham 21:56

    Entertainment:
    Tim Westwood has been granted conditional bail 21:42

    Living & Travel:
    Lotto hopefuls across the country are imagining how they'll divvy up the jackpot if their numbers are called 21:16

    Entertainment:
    Vanessa White is pregnant and engaged 21:12

    Entertainment:
    Dwayne 'The Rock' Johnson battled depression after the breakdown of his first marriage 20:42

    Entertainment:
    Jon Bon Jovi was "never" at "war" with former Bon Jovi guitarist Richie Sambora 20:12

    Entertainment:
    Jimmy Kimmel's wife has "lost" relationships with her family because of their support for Donald Trump 19:42

    International:
    More than a month into the Israel-Gaza ceasefire, here is what has changed 19:37

    Entertainment:
    Jonathan Bailey isn't looking to have children just yet 19:12

    Basketball:
    The Breakers are hunting back-to-back wins for the first time this Aussie basketball season as they take on the Wildcats in Perth tonight 18:57


     News Search






    Power Search


    © 2025 New Zealand City Ltd