Small businesses are continuing to face hurdles getting the right online presence
Small businesses are continuing to face hurdles getting the right online presence
29 March 2021
A CPA Australia survey has ranked New Zealand last out of 11 markets, in earning online sales revenue last year.
It found e-commerce complacency is a key factor in the under performance of some small businesses.
Yellow chief executive Tracey Taylor says there's more to digitalising a business than just setting up a website.
She says it needs to be a product that will give the best return on investment.
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