New research shows the majority of Kiwis support using facial recognition in retail stores

Foodstuffs North Island ran a six-month trial of the technology in its supermarkets earlier this year - to help identify repeat shoplifters and improve safety.

It's surveyed more than one-thousand Kiwi adults, finding 66-percent accept facial recognition's use, even if the harm reduction is minimal.

The more harm it reduces, the more people support it.

Six-percent of people say they'll never be in favour, even if it meant 100-percent harm reduction.